Free resources for impact

On this page, we provide you with resources, insights, lessons learned, and direct you to case studies of programs that have delivered effective change. We offer these resources for free because we believe in the potential of enabling and empowering others to achieve change. We want you to further strengthen your work and become part of the future generation of change agents.

Let us know about your work. We are happy to share valuable resources regarding behaviour change practices.

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Screenshot of the increasing behaviour change how-to booklet

How to increase behaviour change?

Use more of social marketing’s fundamentals in your programs.

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How to do co-design?

6 steps to discovering new ideas and improving service design.

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Segmentation-resource-download

How to do market segmentation?

Segmenting is the crucial first step in the strategic marketing process.

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