Change - Empower, Enable, Enact
Change - Empower, Enable, Enact

Change 2022 is brought to you by Social Marketing @ Griffith in partnership with AASM and Content Group. Change 2022 is for people focussed on achieving measurable change that benefits people, communities and the planet.

During our 2-day conference, you will learn from people with a track record of delivering positive health, environment and social change. You will network, collaborate with and learn from a wide range of people offering their own experience in delivering policy, practice and behaviour change.

Change 2022 features:

> A line-up of over 20 speakers who will be sharing their change stories in TED-style talks

> Open mic sessions for up to 20 delegates to share their stories and/or get any questions answered

> Your choice of 2 workshops to take an even deeper dive into the world of change

> A Network Evening event to connect with fellow change agents from around the globe

Join us online or in person at South Bank campus, Griffith University to be empowered and enabled to enact more behaviour change.

Speakers

Experience over 20 TED-style speakers sharing their change stories

Learn from 20+ world-leading change agents, marketers, scientists, researchers, strategists, directors, and CEOs with a track record of delivering positive health, environment and social change.

Dr Cathryn Dexter

Dr Cathryn
Dexter

Redland City Council

Dr Geoff Lundie-Jenkins

Dr Geoff
Lundie-Jenkins

Queensland Department of Environment and Science

Samantha Colbran

Samantha
Colbran

Logan City Council

A/Prof Ann-Marie Kennedy

A/Prof Ann-Marie
Kennedy

University of Canterbury

Dr Janine Williams

Dr Janine
Williams

Victoria University of Wellington

Murooj Yousef

Murooj
Yousef

Social Marketing @ Griffith

Dr Jill White

Dr Jill
White

Department of Justice and Attorney General

Dr Nadine McKillop

Dr Nadine
McKillop

University of the Sunshine Coast

Jenny Alchin

Jenny
Alchin

Civic Assist

Jordyn McDonald

Jordyn
McDonald

Young Voices United Committee

Prof Alan Tapp

Prof Alan
Tapp

University of the West of England

Ben Glass

Ben
Glass

SCF Australia

Dr Samuel Williams

Dr Samuel
Williams

Queensland Department of Agriculture and Fisheries

Mark Patterson

Mark
Patterson

Currie Communications

Dr Carina Roemer

Dr Carina
Roemer

Social Marketing @ Griffith

Dr Timo Dietrich

Dr Timo
Dietrich

Blurred Minds

Frankie Layton

Frankie
Layton

The Dirt Company

Chris Boyle

Chris
Boyle

StandbyU Foundation

A person standing in a crowd speaking out

Open mic sessions for up to 20 delegates to share their stories and/or get any questions answered

"The atmosphere was relaxed and inviting and also very personable" - Change 2019 delegate

Change Program Booklet

CHANGE 2022 PROGRAM

Be empowered and enabled to enact more change

Workshop Sessions

On day two, choose 2 workshops of your choice and be inspired with new ideas

“I found the workshops really practical with actionable items I can use in my work” - Change 2019 delegate

Change 2022 Workshop - Peter Cunningham

Workshop 1
Pitch Like a Pro

Peter Cunningham
Co-founder, Redsuit and Founder, Pitch Camp

Discover the tools and tactics the advertising world uses to get its ideas to market. See a structure for building and delivering your most persuasive arguments and how a Creative Brief could help you populate it for new clarity, confidence and outcomes.

Change 2022 Workshop - Yannick van Hierdan

Workshop 2
What Really Works

Yannick van Hierden
Research Fellow, Social Marketing @ Griffith

Learn how to apply the 5E formula. 5E shows you which efforts optimise engagement. We know that when engagement is higher that you get better outcomes. Learn the tactics to pivot investments where they are needed most. 5E makes sure that your human time and money are directed where they are delivering the best results.

Change 2022 Workshop - David Pembroke

Workshop 3
Linking Communication to Policy Objectives

David Pembroke
CEO and Founder, contentgroup

Learn how to apply an evidence-based strategic communication and stakeholder engagement framework to achieve your change objectives. This framework has been designed to support government and the public sector to adopt a user-focused, story-driven approach to communicating effectively with stakeholders and the community.

Influencing Behaviours During Crisis Management - Change 2022 Workshop

Workshop 4
Influencing Behaviours During Crisis Management

Phill Sherring
Campaigns Manager, Ministry for Primary Industries, New Zealand

Learn how you can still influence behaviours during times of crisis. In this interactive workshop, you'll work through a real life scenario and learn the tools and strategies needed to create a campaign in an emergency, and how to bring in social marketing and community led principles.

Networking Opportunities

People networking and talking to each other

Connect with fellow change agents over drinks and canapes at the Network Evening event plus anytime over the two conference days

Be part of #changetribe2022 and meet delegates from Queensland Health, MOV3MENT, STEM Avenue, Planet Ark Environmental Foundation, NSW Department of Primary Industries, ASIC and more.

Who should attend? Directors, Founders, Entrepreneurs, Managers, and Officers that are dedicated to pursuing behaviour change in:

  • Government (Federal, State and Local)
  • Not-for-profit, Non-profit, NGO, Charity
  • Social enterprise, Social business
  • Academia
  • Commercial industry

Registration details

General Registration

$499 plus GST

Includes all speaker sessions, choice of 2 workshops, the network evening event, full catering across both days including a barista-made coffee at the start of each day.

Student, Griffith Staff, and AASM Member Registration

$399 plus GST

Includes all speaker sessions, choice of 2 workshops, the network evening event, full catering across both days including a barista-made coffee at the start of each day.

Live-stream Registration

$100 plus GST

Live-stream ticket holders will be able to watch all speaker sessions across both conference days, participate in Q&As and network with other online attendees.

Please note, student registrations will need to present a valid student ID at the conference. Cancellations received up to the 7th October are refundable. Cancellations thereafter are subject to the entire conference fee. Please note that if you do not cancel and do not attend you are subject to the entire fee.

Venue details

Building S05, 2.04

South Bank campus, Griffith University

226 Grey Street, South Bank QLD 4101

Our South Bank campus sits in the cultural heart of Brisbane CBD

Set among South Bank Parklands, the campus is easily accessible by public transport and car. You can also walk or cycle to the university, with facilities including showers and bike racks available. If you plan on driving to the campus, keep in mind on-campus parking is limited. The nearest airport to South Bank is Brisbane airport.

Plan your journey with Translink via train, bus and light rail.

South Bank campus map

Parking options

For more information, Contact us

Change 2022 is proudly brought to you by

Social Marketing at Griffith

Change 2022 Partners

Australian Association of Social MarketingContent Group

Missed Change 2018-2021?

We recorded our online events and keynote speakers.

Watch now

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Learn more about the Change conference: Speakers | Workshops | Registration | Program | Venue | Partners| Return to SM@G