For the past 50 years, Griffith has been a university driven by purpose. In an era defined by rapid change, our 2025–2030 Strategy continues to put values at our heart, charting a bold course for the next five years and laying the foundation for the decades ahead.
The strategy is built around four pillars: Purpose and Values, People, Partnerships and Impact, and Place and Community.
By focusing on these elements, we will demonstrate our value to our students and alumni who rely on our education for their professional and personal enrichment, to our local communities to whom we provide everything from jobs to a skilled workforce to civic engagement, and to the broader national and international public, who will benefit from the research being undertaken here.
Download the full 2025-2030 Strategy (4.5 MB)
Values-informed challenges
Our 2025-2030 Strategy is underpinned by five values-informed challenges. These challenges guide our decision-making, teaching and research across disciplines, helping us focus on the local, national and global issues that matter.
- Indigenous flourishing—creating the conditions for Indigenous Australians to thrive academically, socially and culturally
- A more sustainable world—working towards a thriving environment and a just transition to a more sustainable future
- Better health and wellbeing—improving the health and wellbeing of all peoples, including those who are marginalised in the current health system
- Inclusive, diverse and cohesive societies—striving towards societies where all are included. This includes a commitment to continue creating pathways to Griffith for the many rather than the few
- Technology that improves lives—contributing to the development, adoption and extension of new technologies in an ethical manner.
Values-led attributes
Our core attributes are led by our values and define who we are and how we operate as a university community. They shape our organisational culture, guide our engagement and set the standard for how we pursue our purpose.
- Excellence—We strive for distinction and quality, supporting students and staff to perform at a level of international excellence.
- Reciprocity—We engage in relationships of mutual respect, responsibility and accountability. We move beyond transactional giving and receiving to encompass a deep sense of obligation, respect and care for people, country, ancestors and future generations.
- Inclusion—We create an inclusive and diverse community for staff, students and partners, where people know they matter and have a sense of belonging.
- Integrity—We hold ourselves to the highest standards of ethical conduct and act fairly and transparently.
- Innovation—We are open to new ideas, new ways of doing things and new ways of thinking. We seize opportunities and recognise the need to change.
The strategy at a glance
We’re proud to be a values-led university that combines our quality education and high-impact research with meaningful engagement in our communities. As a result, our new strategy contains a range of commitments and initiatives to amplify and evolve our contributions locally, nationally and internationally.
Purpose and values
Griffith is driven by purpose and guided by our values.
By 2030, we will have:
- provided a nationally distinctive career offering based on purpose and improved careers outcomes for graduates
- integrated our values-informed challenges into our educational priorities
- further enhanced our accessibility by increasing the cohorts of students from under-represented groups
- used our values-informed challenges to assist in focusing our research efforts with demonstrated impact from our researchers in each challenge.
People
Our staff, students, alumni, partners and friends drive our success and shape our purpose.
By 2030, we will:
- grow our student body through diversification, access and retention—in particular, we will have: implemented our online strategy; launched our Brisbane CBD campus; seen students transition from enabling programs to degrees; improved our retention and completion rates for students
- provide more opportunities for staff to build fulfilling careers
- be a university of choice for Indigenous staff and students
- provide staff and students with the skills to embrace the opportunities of digital and technological change.
Partnerships and impact
Partnerships are critical to creating impact—and impact is at the heart of all we do.
By 2030, we will:
- be recognised as one of Australia’s most innovative and impactful research universities, in part through the establishment of a Research Impact Hub and an Entrepreneurship Centre
- have strengthened our international networks
- have launched the next phase of the philanthropic Campaign to Create a Brighter Future for All
- have established a new set of high-impact domestic and international partnerships that further Griffith’s core purpose.
Place and community
We acknowledge the need to deepen our connection to Country, Traditional Custodians and ongoing Indigenous contribution. We are also part of broader communities throughout Queensland and engage with them in the spirit of reciprocity.
By 2030, we will:
- demonstrate our value to South East Queensland including through the provision of 1.5 million community hours over the life of the strategy
- support the success of the Brisbane 2032 Olympic and Paralympic Games
- have opened the CBD campus, new student accommodation, and the Health and Advanced Technologies Research and Innovation Centre (HATRIC) and undertaken other digital and physical projects to support the future of the University
Strategic initiatives
Our strategy is backed by eight key initiatives that exemplify our core strategic commitments and help us to support student success, research impact, community engagement and our own organisational transformation.
Purpose-Driven, Career-Ready Program
Pathways to Griffith
Griffith Online
Entrepreneurship Centre
The Research Impact Hub
The next stage of the Campaign to Create a Brighter Future for All
Griffith Community Hours Pledge
Campuses for Communities including the Treasury Building
University outcomes
We are committed to transparently reporting our performance against the outcomes that matter most—those that represent our strategic aspirations and signal where we aim to create the greatest impact by 2030.
Prepared the workforce of the future for Queensland and beyond:
Griffith will contribute to the next generation of employees and leaders across the globe and build a truly international community at our campuses by inspiring more students to choose us—at home and abroad—and reaching 50,000 students by 2030.
Help to solve pressing problems for Australia and the world through research and translation:
Griffith will deliver breakthrough research which benefits individuals, communities and industry. We will aspire to be counted among the world’s top 200 universities by 2030 in the QS rankings, reflecting the impact of our research
Help students find their purpose and a meaningful career:
Griffith will prepare graduates for successful and fulfilling careers by embedding purpose-driven, work integrated learning into every undergraduate degree and ensuring all postgraduate students can access it. This commitment will deliver an exceptional student experience, enabling Griffith to remain in the top quartile of Australian universities for both undergraduate and postgraduate experience through to 2030.
Expand tertiary access and attainment:
Griffith will ensure that opportunity and success is within everyone’s reach, especially those that have historically not had the opportunity. We will open our doors to 13,500 students from equity backgrounds by 2030.
Expand Indigenous professional and leadership opportunities:
Griffith will expand pathways for First Nations Australians to enter, thrive and lead across the state’s workforce, with strong Indigenous leadership and participation. By 2030, we will aspire to celebrate 300 Indigenous students completing their degree each year, honouring culture, achievement, and leadership for future generations.
Assist Australia achieve its contribution to the UN Sustainability Goals:
Griffith will create a more sustainable future for communities by being a global leader in embedding the UN Sustainable Development Goals in our teaching, research and operations. We will address climate change by achieving net zero emissions by 2029.
Support community access to needed services, support and enrichment activities:
Griffith will contribute to thriving communities and amplify the impact of our knowledge, skills, and service by giving back more than 250,000 hours each year to our communities of low or no cost services.
Elevate the knowledge workforce:
Griffith will strengthen the capability and wellbeing of the people who educate, research and serve our communities. By 2030 we will aspire to be in the top quartile of universities for staff engagement and culture.
By sharing these outcomes openly, we invite our staff, partners, and communities to see where we are heading and how we will measure progress. Together, they reflect our ambition and a shared commitment to achieving it.