Explore our Bachelor of Business majors
The Bachelor of Business offers more majors so you can gain specialisations that suit you. So whether you want to be an accountant or an entrepreneur who understands finance and marketing, there’s something for you.
Explore the majors for this degree in detail below.
Behavioural Science
Help people make better decisions with Behavioural Science, which integrates insights and methodologies from economics, psychology and social marketing. By focusing on understanding the social, cognitive and emotional behaviours of individuals and institutions, this major will give you the tools to improve both government and individual choices, putting people at the heart of ethical behaviour change.
Outcomes
Many governments, consultancies and large companies now have behavioural insights teams in order to understand how people make decisions to pursue social and business goals effectively. The analytical, interpersonal and research skills developed throughout the program are ideal for careers in public policy, economics, finance, health, consumer behaviour, education, human resources, organisational development and consulting.
Business Analytics
Digital technologies have led to greater emphasis on data-orientated decision making. There is a growing demand for skills that enable both analysis and presentation of data in business terms, as well as using data to develop strategic insights. This major will help bridge the gap between data specialists and decision makers. You’ll acquire skills in identification of data sources, trend analysis and visualisation as well as forecasting and problem solving.
Outcomes
You’ll be at the forefront of tomorrow’s business decisions by acquiring a ‘common language’ understandable by both data scientists and business management. You can expect to find roles in analytics and strategy across the spectrum of industry; government, private sector and not for profit, as companies look to gain strategic advantage from data-led decision making.
Employment Relations
If you want to help people achieve job satisfaction by supporting their workplace rights, then employment relations will give you skills to make a difference. You'll learn about employment law, labour market issues, wage and payment systems, and occupational health and safety. You'll also learn how to manage relationships between employers and employees.
Outcomes
You'll be able to work as an employment relations manager or consultant, or in roles dealing with workplace planning and policy, managerial strategy, industrial advocacy, occupational health and safety, and workplace negotiation.
Events
If you have ambitions to organise rock concerts, community arts festivals, business conferences or sporting events, this major is for you. Event management is an exciting growth industry. You'll develop business skills and specialist knowledge about how to organise, manage and promote events that will put you at the forefront of this industry.
Outcomes
You'll be well prepared for an exciting career working for event and conference organisers in the sport, tourism, marketing, media and cultural sectors, as well as coordinating and managing local or international event portfolios.
Financial Crime Investigation and Compliance
Globally, financial crime and money laundering costs companies, governments and individuals more than $1.45 trillion, according to the World Economic Forum. With this major you’ll join this ever-evolving world of investigation and compliance, discovering how regulatory requirements, technology advances and inefficient operations cause rise to new risks and gain the tools to mitigate them.
Outcomes
You will be prepared for a range of career paths, including roles in financial crime compliance, sanctions management, anti-bribery and corruption compliance, investigation of anti-money laundering/counter-terrorism financing, forensic accounting, data management and analysis, risk management, regulatory advisory, and fraud prevention. These career opportunities are available in various sectors, including finance and banking, law enforcement, and regulatory bodies.
Human Resource Management
HR management professionals work with people to help them with their careers. In this major, you'll learn about selection and recruitment procedures, staff training, development, performance management, and organisational change. You'll also be able to advise organisations on their staffing needs to enable them to deliver their core business.
Outcomes
You'll graduate with a degree recognised by the Australian Human Resources Institute prepared for a career as a human resource manager or consultant. Human resource professionals work in many sectors including business management, counselling, workforce planning and policy, and recruiting and training staff for the public and private sectors and non-government organisations.
Innovation and Entrepreneurship
Do you have a creative idea for a new product or service and want to launch your own business or start-up? In this major, you'll learn how to be an effective, innovative and dynamic manager, and graduate with the skills, knowledge and confidence needed to develop and manage a successful business.
Outcomes
You'll have an understanding of strategic and operational issues involved in a career in self- employment, or in small business. Create a career by moving from employment to self-employment, pursue the long-term growth of a high-potential new business venture, or become a serial entrepreneur, starting and selling new business ventures repeatedly.
International Business
Interested in business on an international scale and want to work all over the world? This is the major for you. Griffith is a pioneer in the international business sphere, so you'll graduate with the skills and knowledge to succeed in the modern global business world.
Outcomes
You'll be prepared to work with international trade and investment organisations or in the public and private sectors in management, strategic planning, research, corporate–government relations, global operations and public relations.
Languages
When you learn a language, you acquire another way to understand yourself and the world. It is a life-changing experience that too many people are afraid to pursue. Study a language and see just how widely it can open your life. Choose from Chinese, French, German, Indonesian, Japanese, Korean, Modern Greek, Russian and Spanish.
Outcomes
You will be prepared for a career in, translation and interpreting, tourism and hospitality, publishing and journalism, sales and marketing, advertising and public relations, international business, law, commerce, and the arts.
Logistics and Supply Chain Management
Logistics and supply chain management plays a crucial role in business. In this major, you'll learn how to source the best materials for the best price, develop good relationships with suppliers and customers, monitor the movement and storage of raw materials, maintain inventories of stock, and track goods.
Outcomes
You'll be able to work as a logistics and supply chain manager, purchasing manager, business or strategy manager, or export and import operations manager.
Management
If you like to plan, organise, lead and direct people to achieve a specific goal, then management is for you. You'll learn about management's core functions: communication, planning, teamwork, strategy, human resources and self-development. You'll also develop analytical, communication and decision-making skills to add value to any organisation in a range of areas.
Outcomes
Good managers are needed across all sectors and in businesses of all sizes. With this qualification, you can apply your business management knowledge to an area of personal interest and find work in roles as a business manager in human resources, strategy, planning and policy, and training and development.
Marketing
If you're creative, a good communicator and a quick thinker, marketing is for you. You'll gain perspective on how a market works; its audiences, drivers, barriers and consumer behaviour. You'll also learn about data-driven decision making and identifying target markets. Learn to stay ahead of competitors with effective promotion and advertising.
Outcomes
You'll be able to work in any industry or organisation that needs to promote its products or services, including entertainment and fashion, tourism, advertising, public relations, and business consulting. You might work as a brand manager, marketing manager, advertising account manager, market research analyst, public relations manager or sales manager.
Real Estate and Property Development
Australia has a strong and vibrant property market. In this major you'll gain specialist financial and legal knowledge, as well as project management and negotiation skills. Delivered in close consultation with key industry bodies including the Real Estate Institute of Queensland, the Property Council of Australia and the Urban Development Institute of Australia.
Outcomes
The property sector is expanding around the world, creating a wide range of employment opportunities in the commercial, residential and tourism. You'll be prepared for a career in property finance, development and investment, real estate agency management, project management, and marketing and promoting real estate.
Sport Management
Are you a sport fan? Imagine turning your passion into a fulfilling and exciting career. In this major, you'll develop specialist knowledge of the sport industry and gain solid business skills to enable you to manage professional and not-for-profit sport organisations and clubs.
Outcomes
Sport is big business. You'll find opportunities in government departments, local, national and international sporting clubs and event management organisations. There are also positions in sport tourism, marketing, media and athlete representation.
Tourism and Travel
Tourism is one of the world's largest service industries and a key driver of economic development in many destinations around the world–with the skills you'll gain in this major, you can be part of it. Destination marketing and sustainable management of tourism destinations are at the forefront of government and communities.
Outcomes
With this qualification, you could travel the world. Tourism managers are employed by destination marketing organisations and all levels of government throughout Australia and internationally. You'll be able to work on major tourism infrastructure and planning projects, shaping the visitor experience in tourism destinations.