Powered by people and the environment, Carina is a behaviour change researcher who is fascinated about the many different palettes social marketing can leverage on to create change.
Carina works in partnerships with industry, councils, state and federal governments across a range of environmentally focussed projects. Carina is driven by the complexities of behaviour change and to understand what drives systems change. Through her research, Carina strives to deliver lasting social impact valuable for our communities and environment.
Increasing Snapper and Pearl Perch stocks in Queensland waterways
Over the next two years, we are conducting a project in partnership with Currie Communications. Our project aims to increase stocks of snapper and pearl perch. This project is funded by the Fisheries Research and Development Corporation.
Finding Enablers of Behaviour Change in the Cane Industry
National Environment Science Program Project 4.12 is a three-year project that is focussed on measuring cost-effectiveness and identifying key barriers and enablers of lasting behavioural change in the cane industry. Read more about our progress to date here.
Take the Lead, Stage 1
Living in harmony with our furry friends and wildlife. Take the Lead is a project focussing on understanding the drivers and barriers for using a lead when walking our dogs in public spaces to protect our wildlife. Stage 1 consists of formative insights where we consulted with diverse stakeholder groups.
Sandy Creek – on-farm change for water quality improvement
This project is a collaboration of scientists from Department of Environment and Science (DES), extension services provided by Mackay Area Productivity Services (MAPS) and Farmacist and Social Marketing @ Griffith working with growers to improve water quality.The project will identify factors impeding or facilitating growing practice change.
Increasing female retention in STEM
Female representation in STEM fields remain a challenging task. By engaging the target audience, we delivered bias literacy workshops and social advertising to both genders which in turn increased self-efficacy among female university students to stay enrolled in their STEM program.
Awards & More
Winner of the inaugural Athena SWAN Bronze Awards. Recognition for efforts to improve gender equity and diversity.
Visit Carina's LinkedIn profile
Change is a people’s business
~ Carina Roemer