Master your digital marketing efforts.

The 5-step digital marketing process follows the essentials of marketing theory, combined with a practical approach to mastering your digital marketing efforts. The process model can be applied to business-to-business (B2B), business-to-customer (B2C), and government-to-customer (G2C) settings. Whether you work in a small or large organisation, this 5-step process teaches you a stepwise approach to acing your digital marketing.


* indicates required

We collect your details to provide you with a range of resources and services to help you improve your marketing efforts. You will receive these and other communications via email. For more information about how we treat your data, see Griffith University's Privacy Plan.