Biography

Associate Professor Robin Roberts is the leader of the research stream Griffith Agribusiness nested within the Griffith Asia Institute and an academic in the Department of Marketing. Robin came to Griffith University with more than twenty years' experience in the fast moving consumer goods industry sector and has proven success in delivering enhanced business performance through innovative market research. Robin is strongly involved in research and teaching in the areas of product innovation in food value chains and international business. Since 2007 Robin has been a visiting academic at Shenyang University in China.

Research expertise

  • Export and trade development
  • Product innovation and development for consumer markets
  • Studies in Asian consumer decision making
  • Market and consumer insights and strategies in emerging markets

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