The Graduate Certificate in Marketing is available at our Nathan and Gold Coast campuses. It takes 6 months full-time or 1 year part-time (40 Credit Points). You may enrol in the Graduate Certificate in Marketing in Semester 1 (February) or Semester 2 (July).

Program structure

The Graduate Certificate in Marketing is designed to provide you with a practical marketing experience by introducing you to the latest marketing techniques and technologies.

You can either complete the four core marketing courses (40 Credit Points) or two courses (20 Credit Points) from the core courses and two courses (20 Credit Points) from the elective courses.

Core marketing courses:

• Integrated Marketing Communications
• Market Research
• Advanced Consumer Decision Making
• Strategic Marketing

Elective marketing courses:

• Interactive Marketing
• Contemporary Issues in Marketing
• Marketing Theory
• Retail Branding and Innovation
• Internal Marketing
• Entrepreneurial Innovation Marketing
• International Market Strategies and Operations
• Sport, Entertainment and Arts: Marketing Dynamics
• Franchising (also offered on-line)
• Strategic Brand Marketing
• Services Marketing
• Globalisation and Corporate Social Responsibility

Price

• Domestic student: $5,750
• International student: $7,760

For more information about the price, including FEE HELP options, see the Graduate Certificate in Marketing in the program catalogue.