The Bachelor of Business (Marketing) is offered at our Gold Coast and Nathan campuses. It takes 3 years full-time or 6 years part-time to complete.

• The QTAC code for the program is 231141 (Gold Coast) or 222961 (Nathan)
• The OP cut-off is 18 (Rank 61) and the only prerequisite is English (4 SA)

Program structure

Marketing continues to be one of the 'glamour' professions and shows no sign of losing this status.

Marketing offers variety like few other professions. You can work in Fast Moving Consumer Goods, tourism, the entertainment industry, public relations, or advertising: in fact any area that needs to promote itself or its products.

Marketing is often fast paced and exciting and always challenging. That's why - for the right person - the sky is the limit in terms of salary. You'll need to be a quick thinker, creative, analytical and a good communicator - skills which this degree will help you develop further.

Year 1 you will complete the business core courses.

Year 2 and 3 you'll complete courses for the Marketing major and supplement your studies with a choice of:

• an overseas internship or exchange
• an industry placement (work-integrated learning)
• an additional area of specialised study, or minor
• specialisations offered from other areas of the University

For more information, see the Bachelor of Business (Marketing) in the program catalogue.