Professor Dan Funk

B Arts (Organisational Behaviour), M Arts (Sport Marketing), PhD (Sport Management)

Professor, Griffith Business School

Contact details for Professor Dan Funk

Research expertise

  • Sport events - business leveraging
  • Sport management
  • Sport marketing
  • Sport television media
  • Marketing
  • Sport motivations
  • Sport tourism
  • Tourism - events
  • Tourism marketing

Current teaching areas

  • Sport Consumer Behavior
  • Sport Sponsorship
  • Media Relations
  • Public Relations and Sales in Sport
  • Sport Marketing
  • Event Management

Publications

Refereed journal articles

  • Filo, K., Funk, D.C., and O'Brien, D. (2008).  Its Really Not About the Bike:  Exploring Attraction and Attachment to the Events of the Lance Armstrong Foundation.  Journal of Sport Management, 22, 501-525.
  • Filo, K., Funk, D.C., and Alexandris, K. (2008).  Exploring the Impact of Brand Trust on the Relationship between Brand Associations and Brand Loyalty in Sport and Fitness.  International Journal of Sport Management and Marketing, 3, 39-57.
  • Alexandris, K., Kouthouris, C., Funk, D.C., and Chatzigianni, E. (2008).  Examining the Relationships among Leisure Constraints, Involvement and Attitudinal loyalty among Recreational Skiers.  European Sport Management Quarterly, 8, 247-264.
  • Funk, D.C., Toohey, K., and Bruun, T. (2007).  International Sport Event Participation:  Prior Sport Involvement; Destination Image; and Travel Motives.  European Sport Management Quarterly, 7, 227-248.
  • Funk, D.C. and Bruun T. (2007). The Role of Socio-Psychological and Culture-Education Motives in Marketing International Sport Tourism: A Cross-Cultural Perspective. Tourism Management. 28,806-819.
  • Funk, D.C., and James, J., (2006). Consumer Loyalty: The Meaning of Attachment in the Development of Sport Team Allegiance. PDF 182K. Journal of Sport Management, 20, 189-217.
  • Pritchard, M., and Funk, D.C. (2006). Dual Routes to Consumption:Examining the Symbiotic and Substitutionary Nature of Sport Attendance and Media Use. PDF 271K. Journal of Sport Management, 20(3), 299-321.
  • Funk, D.C., Nakasawa, M., Mahony, D.F., and Thrasher, R. (in press). The Social Impact of the National Sport Lottery and the FIFA World Cup on Attendance, Spectator Motives, and J. League Marketing Strategies. International Journal of Sport Marketing and Sponsorship.
  • Neal, L. and Funk, D.C. (in press). Investigating Motivation, Attitudinal Loyalty and Attendance Behavior with Fans of Australian Football. International Journal of Sports Marketing and Sponsorship.
  • Ridinger, L. and Funk, D.C. (in press). Fact or Fiction: Men are from Mars and Women are from Venus. Looking at Gender Differences Through the Lens of Sport Spectators. Sport Marketing Quarterly.
  • Funk, D.C., and Pritchard, M. (2006). Responses to Publicity in Sports: Commitment???s Moderation of Message Effects. PDF 172K. Journal of Business Research, 59, 613-621.
  • Funk, D.C., and James, J., (2006). Consumer Loyalty: The Meaning of Attachment in the Development of Sport Team Allegiance. Journal of Sport Management, 20, 189-217.
  • Funk, D.C. (2005). From Sport Spectator to Loyal Fan: Exploring the Development of Team Loyalty in Professional Sport. Current Issue of International Sport Marketing, July, 33-46.
  • Funk, D., and Pritchard, M.P. (2005). Assessing the Impact of Sport Editorials and Cognitive Complexity on Social Behavior. Where Sport Marketing Theory Meets Practice. Selected Papers from the Second Annual Conference of the Sport Marketing Association B. Pitts (Ed.), (pp. 101-115). Morgantown WV: Fitness Information Technology.
  • Filo, K., and Funk, D.C. (2005). Congruence between Attractive Product Features and Virtual Content Delivery for Internet Marketing Communication. Sport Marketing Quarterly, 14, 112-122.
  • Swank, A.M., Funk, D.C. and Manire, J., (2005). Effect of low intensity exercise on perception of exertion for leisure and daily living activities in healthy elderly men and women. In R.L Swan (Ed.) Trends in Exercise and Health Research (pp. 223-234). Hauuppauge, NY: Nova Science Publisher, Inc.
  • Robinson, D.H., Funk, D.C., Beth. A., and Bush, A.M. (2005). Changing beliefs about corporal punishment: Increasing knowledge about ineffectiveness to build more consistent moral and informational beliefs. Journal of Behavioral Education, 14(2), 117-139.
  • Swank, A.M., Funk, D.C., Steinel, L., Heigelber, A., and Manire, J. (2005). Independence and reliability of differentiated ratings of perceived exertion during modest incremental exercise. Perceptual and Motor Skills, 100, 841-850.
  • Funk, D.C., Ridinger, L., and Moorman, A.J. (2004). Exploring Origins of Involvement: Understanding the Relationship between Consumer Motives and Involvement with Professional Sport Teams. Leisure Sciences, 26, 35-61.
  • Funk, D.C., and James, J.D. (2004). The Fan Attitude Network (FAN) Model: Propositions for Exploring Identity and Attitude Formation among Sport Consumers. Sport Management Review, 7, 1-26.
  • Funk, D.C. and Pritchard, M.P. (2004). Beyond Valence: The Use of Contemporary Attitude Theory to Examine the Predictive Ability of Attitudinal Measures in Professional Team Sport. Sharing Best Practices in Sport Marketing: The Sport Marketing Association???s Inaugural Book of Papers (pp.73-91). Morgantown WV: Fitness Information Technology, Inc.
  • Charles, C., Farr, B., Liu, T., Nigrini, C., Funk. D.C., and Swank, A.M. (2004). The Temporal Efficacy of Ankle Taping Verse Brace on Restriction of Ankle Inversion Over an Extended Period of Activity. Applied Research In Coaching And Athletics Annual, 52-65.
  • Essig, F., Sinclair, D. Hare, J., Moreillon, J., Funk, D., and Swank, A. (2004). Cross-Sectional analysis of cardiovascular risk factor for participants of a university faculty and staff wellness program. Journal of Exercise Physiology online, 7, 37-43.

Refereed papers in conference proceedings

  • Filo, K., and Funk, D.C. (2006). The Internet as a Pull Medium: Impact on Consumer Attitude, Push Motives, and Behavioural Intent in Sport Event Tourism. Proceedings from the 2006 Council for Australian University Tourism and Hospitality Education Conference. Melbourne, VIC. (CAUTHE 2006: Sharing Tourism Knowledge, CD-ROM, 2006 release).
  • Eastgate, A., Chalip, L., and Funk, D.C (2006). Exploring the development of a generic benefits scale. Proceedings from the 2006 Council for Australian University Tourism and Hospitality Education Conference. Melbourne, VIC. (CAUTHE 2006: Sharing Tourism Knowledge, CD-ROM, 2006 release).
  • Funk, D.C. and Pritchard M.P. (2006). The Role of Product Importance Type on Brand and Product Level Responses. Proceedings from the Australian and New Zealand Marketing Academy (ANZMAC) Conference. Perth, WA.
  • Neale, L. and Funk, D.C. (2006). Fan Motivation and Loyalty: Extending the Sport Interest Inventory (SII) to the Australian Football League. Proceedings from the Australian and New Zealand Marketing Academy (ANZMAC) Conference. Perth, WA.
  • Funk, D.C. (2005). The Role of Commitment in Moderating the Persuasive Influence of Newspaper Editorials on Attitude Change Toward Professional Sport Teams. Proceedings from the Korean Society for Sport Management, 41-49.
  • Pritchard, M.P. and Funk D.C. (2005). Spectator Responses to Perceptions of the Sport Product. Proceedings of the Eleventh Canadian Congress on Leisure Research, 482-487.
  • Funk, D.C. (2005). The Use of Contemporary Attitude Theory to Examine Sport Event Image Formation and Change. Proceedings from the 2005 Council for Australian University Tourism and Hospitality Education Conference. Alice Springs, NT. (CAUTHE 2005: Sharing Tourism Knowledge, CD-ROM, 2005 release).
  • Eastgate, A., and Funk, D.C. (2005). Destination Branding and Sport Event Equity. Council for Australian University Tourism and Hospitality Education Proceedings from the 2005 Council for Australian University Tourism and Hospitality Education Conference. Alice Springs, NT. (CAUTHE 2005: Sharing Tourism Knowledge, CD-ROM, 2005 release).
  • Funk, D.C. (2003). Bridging the gap between academia and industry to understand sport consumption. The 2003 International Sport Marketing Conference, 1-12.

Non-refereed articles

  • Funk,D.C. (2006).  Now soccer needs a good PR team.  Australian Financial Review, 63.  National circulation 85, 843.
  • Nakazawa, M., Matsumoto, M., Funk, D.C., Mahony, D.F., Hirakawa, S., and Takahashi, H. (2001). Survey on spectators of the third FIFA Women???s World Cup. Annual Report on Professional Sports, 4, 51-68. Japan: University of Tsukuba.

Refereed abstracts and presentations

  • Bruun, T., Funk, D.C. and Ridinger, L. (2006, May). The Nature and Role of Motivation on Sport Event Tourism: A Cultural Marketing Perspective. North American Society for Sport Management Conference. Kansas City, MO, USA.
  • James, J., Trail, G., Wann, D., Zhang, J., and Funk, D.C. (2006, May). Bringing Parsimony to the Study of Sport Consumer Motivations: Development of The Big 5. Symposium at the North American Society for Sport Management Conference. Kansas City, MO, USA.
  • Funk, D.C. and Ridinger, L. (2006, March). Sport Product Importance: Understanding the Meaning Consumer???s Place on Sport Teams. Sport Management Association of Australia and New Zealand Conference. Melbourne, VC, Australia.
  • Filo, K, and Funk, D.C. (2006, February). The Internet as a Pull Medium: Impact on Consumer Attitude, Push Motives, and Behavioural Intent in Sport Event Tourism. Conference for the Council for Australian University Tourism and Hospitality Education. Melbourne, VC, Australia.
  • Eastgate, A., Chalip, L., and Funk, D.C (2006, February). Exploring the development of a generic benefits scale. Conference for the Council for Australian University Tourism and Hospitality Education. Melbourne, VC, Australia.
  • Pritchard, M.P. and Funk D.C. (2005, November). The Nature of Constraints to Attendance. Sport Marketing Association Conference. Phoenix AZ, USA.
  • Funk, D.C. (2005, July). From Sport Spectator to Loyal Fan: Exploring the Development of Team Loyalty in Professional Sport. Brain Korea 21 Project Conference. Seoul, South Korea.
  • Funk, D.C. (2005, June). The Role of Commitment in Moderating the Persuasive Influence of Newspaper Editorials on Attitude Change Toward Professional Sport Teams. Korean Society for Sport Management Conference. Seoul, South Korea.
  • Pritchard, M.P. and Funk D.C. (2005, May). Spectator Responses to Perceptions of the Sport Product. The Eleventh Canadian Congress on Leisure Research. Nanaimo, British Columbia, Canada.
  • Ridinger, L. and Funk, D.C. (2005, June). Fact or Fiction: Men are from Mars and Women are from Venus. Looking at Gender Differences Through the Lens of Sport Spectators. North American Society for Sport Management Conference. Regina, Canada.
  • Turner, B.A., Jordon, J.S., Funk, D.C., Sagas, M., Kwon, H., Kent, A., and Gilentine, A. (2005, June). Is one enough? The use of single-item measures in sport management North American Society for Sport Management Conference. Regina, Canada.
  • Funk, D.C. (2005, February). The Use of Contemporary Attitude Theory to Examine Sport Event Image Formation and Change. Sharing Tourism Knowledge. Conference for theCouncil for Australian University Tourism and Hospitality Education. Alice Spring, NT. Australia.
  • Eastgate, A., and Funk, D.C. (2005, February). Destination Branding and Sport Event Equity. Sharing Tourism Knowledge. Conference for the Council for Australian University Tourism and Hospitality Education. Alice Spring, NT. Australia.
  • Ridinger, L., Funk, D.C., (2004, November). Students as Unique Sport Consumers: Understanding Individual Differences Among Spectators at Men???s and Women???s Intercollegiate Athletic Events. The International Conference on Sport and Entertainment Business. Columbia, South Carolina, USA.
  • Funk, D.C. and Pritchard, M.P. (2004, November). The Moderating Role of Consumer Commitment on the Influence of Sport Editorials and Attitude Change Toward Professional Sport Franchises. Sport Marketing Association Conference. Memphis, TN, USA.
  • Pritchard, M. and Funk, D.C. (2004, November). Involvement's Role in Spectator Satisfaction. Sport Marketing Association Conference. Memphis, TN, USA.
  • Filo, Kevin, and Funk, D. C. (2004, November). Congruence between Attractive Product Features and Virtual Content Delivery for Internet Marketing Communication. Sport Marketing Association Conference. Memphis, TN, USA.
  • James, J., Trail, G., Funk, D.C., Zhang, J., Wann, D. Gladden, J. (2004, November). Why do people follow sport - Working toward consensus on a scale to understand fan motivation. Sport Marketing Association Conference. Memphis, TN. USA.
  • James, J. and Funk, D. (June, 2004). Decomposing Loyalty: In Search of the Holy Grail. North American Society for Sport Management Conference. Atlanta, GA, USA.
  • Ridinger, L. Funk, D.C. and Pastore, D. (April, 2004). A comparison of Women???s and Men???s Basketball Fans. American Alliance for Health, Physical Education, Recreation, and Dance Conference. New Orleans, LA, USA.

Text Book

  • Shilbury, D., Westerbeek, H., Quick, S., and Funk, D.C. (Forthcoming, 2008).  Strategic Sport Marketing , 3 Ed. Allen and Unwin Academic:  Crows Nest, NSW Australia.

Refereed Book

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