Griffith University

  • Griffith Portal
  • Contact us
  • Current students
    • Ask us (current students)
    • Careers and employment
    • Fees and charges
    • Griffith Portal
    • Learning@Griffith
    • Library
    • New students
    • Programs and courses
    • Student email
    • Timetables
  • Current staff
    • Griffith Portal
    • IT support
    • Learning and teaching
    • Learning@Griffith
    • Library
    • Research
    • Staff resources
    • Staff email
  • Future students
    • Future Students
    • International students
    • Degree finder
    • Scholarships
    • How do I apply
    • Financing your degree
    • Important dates
  • About Griffith
    • About the University
    • Campuses
    • Schools and centres
    • Fast facts
    • Life at Griffith
    • Learning and teaching
    • Employment at Griffith
    • Sustainability
  • Research
    • Griffith research
    • Research centres
    • Research excellence
    • Research expertise
    • Research students
    • Griffith Enterprise
    • Research services
  • Alumni
    • Benefits and services
    • Giving to Griffith
    • Inspiring alumni
    • Online donations
    • Staff Alumni
Home > Business and Commerce > Marketing > What can I study? > Social marketing

Social marketing

  • Popular links
      • Learning@Griffith
      • Degree Finder
      • Student Email
      • Timetables
      • IT Helpdesk
      • Ask Us a question
      • Summer semester
      • Admissions
       
      With over 50,000 students, 5 campuses and research that's solving the problems of the world, there's a lot going on at our university. If you can't find the answer you're looking for at these popular links, we can answer your question at Ask us.
 
  • Marketing
  • What can I study?
    • Branding
    • Internet marketing
    • Social marketing
  • Why study at Griffith?
  • Careers
  • High school and community programs
  • Contact us

The Australian community faces considerable economic and social burden from road accident trauma due to drink driving, speeding and failure to adhere to road rules. Further economic and social burden results from environmental degradation brought about by excessive water use, littering, the generation of excessive waste, and increasing energy demand to name a few. Social marketing offers a viable solution to enact behaviour change to minimise these burdens faced by the Australian community.

Griffith is a leader in social marketing. Our courses will provide you with the skills to develop, implement and evaluate social marketing campaigns. You’ll learn how to systematically scope, ensuring the social issue and a range of interventional options are considered prior to the development of social marketing change strategies.

Study pathways

Undergraduate

  • Bachelor of Business (Hong Kong students only) - Off-shore
  • Bachelor of Business - Gold Coast
  • Bachelor of Business - Nathan
  • Griffith Business School Honours Program - Gold Coast
  • Griffith Business School Honours Program - Logan
  • Griffith Business School Honours Program - Nathan

Double degrees

  • Bachelor of Arts / Bachelor of Business - Gold Coast
  • Bachelor of Arts / Bachelor of Business - Nathan
  • Bachelor of Business / Bachelor of Communication - Gold Coast
  • Bachelor of Business / Bachelor of Communication - Nathan
  • Bachelor of Business / Bachelor of Digital Media - Gold Coast
  • Bachelor of Business / Bachelor of Journalism - Gold Coast
  • Bachelor of Business / Bachelor of Journalism - Nathan
  • Bachelor of Business / Bachelor of Psychological Science - Nathan and Mt Gravatt
  • Bachelor of Laws / Bachelor of Business - Gold Coast
  • Bachelor of Laws / Bachelor of Business - Nathan
  • Bachelor of Music / Bachelor of Business - South Bank (QCGU) and Nathan NEW in 2012
  • Griffith Business School Double Degree Program - Gold Coast
  • Griffith Business School Double Degree Program - Nathan

Postgraduate

  • Graduate Certificate in Marketing - Gold Coast
  • Graduate Certificate in Marketing - Nathan
  • Master of Marketing - Gold Coast
  • Master of Marketing - Nathan
  • Master of Marketing with Honours - Gold Coast
  • Master of Marketing with Honours - Nathan

Research

  • Doctor of Philosophy
  • Doctor of Philosophy by Publication
  • Master of Philosophy
  • Research Higher Degree Qualifying Program

Visit the Future students website for more information, or Ask us a question

First peoples.

Aboriginal and Torres Strait Islander

  • Feedback
  • Privacy policy
  • Copyright matters
  • CRICOS Provider - 00233E
Gold Coast • Logan • Brisbane | Australia

Explore Griffith

Current students

  • Ask us (current students)
  • Griffith Portal
  • Learning@Griffith
  • New students
  • Programs and courses
  • Student email
  • Library

Current staff

  • Computing
  • Griffith Portal
  • IT support
  • Learning and teaching
  • Library
  • New staff
  • Staff email

Future students

  • Future students
  • International students
  • Degree finder
  • Scholarships
  • How do I apply
  • Financing your degree
  • Important dates

About Griffith

  • About the University
  • Campuses
  • Schools and centres
  • Fast facts
  • Life at Griffith
  • Learning and teaching
  • Employment at Griffith
  • Sustainability

Research

  • Griffith research
  • Research centres
  • Research excellence
  • Research expertise
  • Research students
  • Griffith Enterprise
  • Research services

Alumni

  • Benefits and services
  • Giving to Griffith
  • Inspiring alumni
  • Staff Alumni

Study areas

  • Business and commerce
  • Criminology and law
  • Education
  • Engineering and IT
  • Environment, planning and architecture
  • Health
  • Humanities and languages
  • Music
  • Science and aviation
  • Visual and creative arts

Information for

  • Guidance Officers
  • Higher degree by research
  • Indigenous students
  • International students
  • Media
  • Non-school leavers
  • Parents and guardians
  • Postgraduate students
  • School students
  • TAFE and tertiary pathways
view mode Standard :: Mobile