Marketing is all about attracting and retaining customers. Whether it's a charity trying to solicit donations or a multinational wanting to increase monthly sales, marketing plays a central role. It's no wonder well rounded marketing professionals - who are skilled in the social sciences, particularly psychology, sociology, and economics, as well as the creative arts - are in such high demand.
This need from industry for well-rounded marketing professionals led us to develop our marketing degrees and courses in close consultation with experts from other disciplines within the University. This solid theoretical grounding is combined with practical experiences such as internships, industry projects and case studies, ensuring you graduate with the knowledge and skills required to be successful in this highly competitive industry.
What can I study?
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Why wait? Start your undergraduate or postgraduate degree at Griffith this July.
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