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      With over 50,000 students, 5 campuses and research that's solving the problems of the world, there's a lot going on at our university. If you can't find the answer you're looking for at these popular links, we can answer your question at Ask us.
 
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2012 ICAR Symposium

Wednesday 27 and Thursday 28 June 2012

South Bank campus, Griffith University, Brisbane

Griffith University is host venue to the 4th International Centre for Anti-Consumption Research (ICAR) symposium.

The International Centre for Anti-consumption Research (ICAR) is pleased to welcome you to the 2012 ICAR symposium on Wednesday 27 and Thursday 28 June 2012. The theme for the symposium is anti-consumption and society.

More information

For more information, please visit the ICAR website:

  • 2012 ICAR Symposium

2012 International Social Marketing Conference

Wednesday 27 - Friday 29 June 2012

Ship Inn Function Room, South Bank campus, Griffith University

Getting someone to change their behaviour is a lot harder then getting them to change soap brands or buy a particular car. That is what makes social marketing so challenging when compared to regular commercial marketing. It’s also what makes it so rewarding. As social marketers, we need to delve deeper in order to fully understand the issues we face, and how we can bring about change.

Sponsored by Griffith University, the 2012 ISM conference will bring together a combination of social marketing experts as well as government employees and non-profit organisation administrators from across the globe. The ISM conference is the place to be for anyone who wants to gain understanding of current social issues, share knowledge of social marketing techniques and encourage the development of collaborative relationships in order to use marketing as a tool for social change. 

Guest speakers

  • Doug MacKenzie Mohr | "Fostering Sustainable Behaviour: Beyond Brochure"
  • Jeff French | "Social Marketing: A Core Part of the Operational and Strategic DNA of all Social Programs"
  • Russell Belk | "Sharing in an Internet Age: Are we Entering a Brave New World of Sharing?"

Registration

Visit the ISM 2012 website for registration costs and program details:

  • aasm.org.au/ism2012

4th Global Conference on SME, Entrepreneurship & Service Innovation 2012

Thursday 12 - Friday 13 July 2012

Hyatt Regency, Sanctuary Cove, Gold Coast

Hosted by the Griffith Business School, the 2012 GCSMES conference is another opportunity for small business, family business, entrepreneurship and service innovation researchers, practitioners and policy makers to meet and discuss developments in their fields, and how to improve managerial practices, research, and policy making. Known for its quality and collegiality, the conference also provides an environment for early career researchers and more experienced academics to network, freely interact and strike collaborations in areas of mutual interest.

Guest speakers to be advised.

More information

For further information visit the conference website:

  • gcsmes.org

Research Seminar Series

Griffith University's Department of Marketing aims at providing a research culture to students, early / mid career academics, and distinguished faculty. The Research Seminar Series 2011 located at the South Bank campus will take place on the last Friday of every second month. Our multi-disciplinary perspective offers to broaden theoretical knowledge, extend collaborative base and facilitate collegial discussions between authors, editors, practitioners, academics, and students.

2012 Series

Services and social marketing

Date: Friday 25 May 2012
Time: 2.00 pm
Venue: Nathan campus (N63), Room 1.12
Presenter: Dr Cheryl Leo, Postdoctoral Researcher, Griffith University

Topic to be advised

Date: Friday 23 November 2012
Time: 2.00 pm
Venue: Nathan campus (N63), Room 1.12
Presenter: Dr Anita Love, Associate Lecturer, Griffith University

Past events

Prospecting for green: Reviewing the changing nature of the green consumer in Australia (PDF 89k)

Date: Friday 1 April 2011
Time: 2.00 pm
Venue: South Bank campus
Presenter: Associate Professor Angela Paladino, Department of Marketing / Management, University of Melbourne

A typology of at-risk students: A case study in Singapore (PDF 92k)

Date: Friday 27 May 2011
Time: 2.00 pm
Venue: South Bank campus
Presenter: Ms Angela Dobele, RMIT Melbourne

Application of social marketing to address alcohol-related behaviours (PDF 102k)

Date: Friday 8 July 2011
Time: 2.00 pm
Venue: Via video conference at Nathan campus (N72), Room -1.18 and Gold Coast campus (G01), Room 2.12
Presenter: Associate Professor Sameer Deshpande, University of Lethbridge, Canada

Social Marketing Workshop: When education isn't enough (PDF 339k)

Date: July 14 or Friday July 15 2011
Venue: Ship Inn, South Bank
Presenter: Griffith University and Southern Cross Business School

Are anti-obesity messaging strategies missing the mark? (PDF 90k)

Date: Friday 29 July 2011
Time: 2.00 pm
Venue: Nathan campus (N63), Room 1.12
Presenter: Dr Samantha Thomas, Senior Research Fellow, Department of Marketing, Monash University

Images of identity in consumer research: A study of the worship, experimentation, community and domination of signs (PDF 55k)

Date: Friday 16 September 2011
Time: 2.00 pm
Venue: Nathan campus (N63), Room 1.12
Presenter: Dr Lauren Gurrieri, Postdoctoral Research Fellow, Griffith University

Active embodiment: More than wearing resistance (PDF 49k)

Date: Wednesday 26 October 2011
Time: 2.00–4.00 pm
Venue: Nathan campus (N63), Room 1.12
Presenter: Dr Jan Brace-Govan, Senior Lecturer, Monash University

A tale of three and a few papers: publishing in the Journal of Advertising and the value of research partnerships, experimental design and knowing how to respond to reviewers (PDF 47k)

Date: Monday 31 October 2011
Time: 10.00 am–12.00 pm
Venue: Nathan campus (N63), Room 1.12
Presenter: Associate Professor Nigel Pope, Griffith University

Making magic: Fetishes in contemporary consumption (PDF 126k)

Date: Wednesday 3 November 2010
Time: 4.00 pm
Venue: South Bank campus
Presenter: Dr Karen Fernandez, Senior Lecturer and Masters Advisor, Marketing Department, University of Auckland

More information

For further information about the Research Seminar Series, please contact Dr Helene Cherrier via email: h.cherrier@griffith.edu.au.

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